ExpoSnap field notes

Practical guides for trade show sales and follow-up.

Prepare better conversations, qualify event leads, write relevant follow-ups, and measure the result. Find scripts, free checklists, calculators, and reviewed contact workflows below.

01

Conversations and sales pitches

Meeting invitations, practical opening lines, discovery questions, and pitches for the people you meet on the show floor.

02

Networking events and business groups

Practical activities and launch checklists for hosts who want relevant, voluntary professional conversations.

03

Lead generation and follow-up

Qualification checklists, reviewed contact capture, and editable follow-up templates for the next step after a meeting.

04

Event ROI and measurement

Use the free calculators and worked examples to separate reviewed contacts, pipeline, and realized financial return.

Trade show ROI · 10 min read

How to Measure Trade Show ROI

Turn booth conversations into a defensible investment decision with practical ROI formulas, a worked example, and a repeatable exhibitor scorecard.

Read guide
05

Business card scanning, exports, and CRM

Choose the capture method and handoff that fit your team, from a reviewed scan to Excel or a supported CRM.

Resources

From a paper card to a useful next step.

Explore the complete ExpoSnap workflow for AI scanning, searchable contacts, conversation notes, Excel exports, CRM sync, and reviewed follow-up drafts.

Looking for upcoming expos?

Browse ExpoSnap Intel for upcoming events and plan where your next lead-capture workflow will be used.